In order to realize the strongest competitive advantage, firms engaged in worldwide competition must ___________.
A. require that all of their various business units follow the same strategy regardless of location
B. ensure that all business units follow a strategy strictly tailored to their respective locations
C. pursue a strategy that combines the uniformity of a global strategy and the specificity of a multidomestic strategy in order to achieve optimal results
D. attempt to use the strategy that was most successful in their home country
Answer: C